Company Profile

Allasta Review and Profile

Overview, company details, product information, news, events, rankings and Consultant listings for Allasta.

Allasta logo

Allasta Overview

Address All’asta
722 W. Center Street
Lexington North Carolina 28292
Phone 336 596 4705

Allasta no longer appears to be active as a direct sales company. Last update Tuesday, June 23, 2026

Launched around 2013–2014, All’asta (which means "at auction" in Italian) was a home-decor and lifestyle MLM with a unique twist: it combined direct sales with a silent auction. All’asta shut down in December, 2015. Consultants were given notice to liquidate their remaining inventory, and the company officially dissolved its operations at the end of December 2015. The website domain was subsequently abandoned and allowed to expire.

Original Npros business profile for Allasta, preserved below for archival purposes:

All'asta is a direct sales company with a twist. All'asta is the Italian word for "auction." An All’asta party operates on the same model as most home party businesses, but the guests and host actually sell their own goods, and everyone has a chance to earn some profit. In addition to the items brought by the host and guests, All’asta also offers a catalog of “Signature” items that can be purchased at the party.

Guests at All-asta parties bring 1 to 3 items that have barely been used, and work with the All'asta Consultant to set a starting bid, which is posted on a bidding sheet next to the item prior to the start of the auction. After bidding stops, winners buy their items and take them home that night. Sellers earn 50% of the purchase price and can use it at the party as credit towards any purchase, or they can choose to receive a check within two weeks of the party. Hostesses earn free and half-priced All'asta Signature items based on the total sales of the party.

Enrollment Options

The All'asta Enrollment Kit for new Consultants costs $149.99 and contains sales tools such as catalogs and business cards as well as products.

Compensation Plan

All'asta Consultants earn 25% - 32% commission on party sales, overrides on their team sales, and leadership bonus income when they promote and build their team.

Allasta Owners, Executives and Executive Consultants

Kerry Shea, Founder

Allasta News

Home Business News Archive

Allasta Awarded Prestigious Rising Star Award

Johnstown, Ohio June 06, 2015 -- The Rising Star award recognizes up-and-coming direct selling companies that are dedicated to achieving a high standard of excellence in business opportunities and performance. All'asta was recognized for this achievement during the annual DSA Awards Gala in San Antonio, Texas on June 2, 2015.

'The Rising Star recipient must show a well rounded business stra...

Npros Business Certification

Npros Business CertificationWhen we review a company, look for the Npros Business Certification. We add our certification only to companies we review that meet stringent criteria for reliability, experienced management, quality products, and what we believe to be a credible business model with a high probability of success for the company and company reps, distributors or associates.

Contact us for more information on having a home business certified by Npros.com.