LEGACY USA (DCV) Review and Profile

LEGACY USA (DCV) no longer appears to be active as a direct sales company.

Legacy USA is no longer active as a nutritional direct-selling company.

Original Npros business profile for LEGACY USA (DCV), preserved below for archival purposes:

Legacy USA was a nutritional-supplement multilevel marketing company created during the late 1990s as the sales and marketing subsidiary of DCV, Inc. DCV began in 1988 as DuPont ConAgra Vision, a biotechnology joint venture between DuPont and ConAgra. In August 1997, DCV and its operating companies were acquired from DuPont and ConAgra through a leveraged buyout. Legacy USA was subsequently introduced as the network-marketing division responsible for bringing DCV's consumer nutritional products to market.

Legacy USA's flagship product was BioChoice Immune Support, a powdered dietary supplement containing an egg-derived ingredient called Egcel ACF together with vitamins, minerals, proteins and amino acids. DCV promoted Egcel ACF as containing antibodies and immune-supporting cofactors produced through proprietary biotechnology. A January 1999 company announcement stated that approximately $50 million had been invested in the technology and that DCV held more than 100 related patents. Those efficacy, research and immune-support statements were company claims made in promotional materials, not independent regulatory findings.

The company sold BioChoice through independent distributors who marketed products and recruited additional distributors into their organizations. Contemporary recruiting materials emphasized early downline positioning, leadership recruitment and the opportunity to build a large network before the company's planned national launch in August 1999. Legacy USA also formed a marketing alliance with Mark Yarnell's 21st Century Global Network, bringing an established field organization into the program.