livethesource no longer appears to be active as a direct sales company.
Original Npros business profile for livethesource, preserved below for archival purposes:
Live The Source was a Florida-based health and wellness network marketing company founded by Theodore "Ted" Farnsworth in 2009. The business operated through The Source Vitamin Company, which later became part of publicly traded LTS Nutraceuticals. Live The Source sold nutritional supplements through independent distributors and retail customers, using a direct-selling model that the company also promoted under the term "Inline Marketing." By the end of 2010, the company reported $1.21 million in annual revenue and a combined distributor and retail customer base of approximately 3,120, up from 1,830 the previous year.
The company's original product line consisted of three nutritional supplements: a liquid daily multivitamin containing vitamins, minerals, and herbal ingredients; Vitamin Booster D3; and the Symbiotic Diet weight-management supplement. Live The Source emphasized what it described as proprietary nano-encapsulation technology intended to improve the delivery and absorption of ingredients. The company also planned to expand into products addressing joint health, immune support, cholesterol and glucose management, and other wellness categories.
Live The Source operated as a multilevel marketing company. Independent distributors could purchase products at a 25% discount from retail pricing, sell products directly to customers, and earn commissions based on personal and organizational sales volume. The compensation structure tracked Personal Volume, Group Volume, and Business Volume, with commissions generated from product sales and purchases throughout a distributor's downline organization. The company also offered preferred-customer and distributor autoship programs and planned to share bonuses from conventional retail-channel sales with qualifying network marketing distributors.
In 2011, The Source Vitamin Company became the operating subsidiary of LTS Nutraceuticals through a reverse acquisition. Farnsworth, the founder of The Source Vitamin Company, became chairman of LTS Nutraceuticals, while Jerry Rayman served as chief executive officer. In 2012, LTS announced a proposed merger with troubled travel network marketing company YTB International, but the transaction was abandoned later that year after YTB determined that the merger was not in its shareholders' best interests.
Livethesource manufactures an all natural nano-encapsulated Mulit-Vitamin, Mineral and Herbal Supplement in liquid form that retails for $48 per bottle. The specially selected vitamins, minerals and herbal compounds are said to provide a substantial increase in nutritional value.Livethesource claims their multivitamin creates a particle of a size small enough to be absorbed with maximum efficiency through Nanotechnology. Thier marketing materials state that this form of nutrient delivery ensures the compounds dissolve gradually, providing a release of the vitamins, minerals and herbal compounds into the body at a more effective rate.Livethesource daily vitamin also includes Niacin, also known as vitamin B3 or nicotinic acid. Niacin is a water-soluble B vitamin known for many of its functions, one of which sometimes produces a burning sensation when ingested due to the flushing of toxins from the arteries.