Make Wellness Review and Profile
Overview, company details, product information, news, events, rankings and Rep listings for Make Wellness.
Make Wellness Overview
MAKE Wellness is a Utah-based health and wellness network-marketing company founded in 2024 by longtime direct-selling executive Justin Prince and a group of industry veterans that includes Truman Hunt, Justin Serra, Robert Finigan, Tyler Whitehead, and Mark Bartlett. The company began building its affiliate organization during the summer of 2024 and officially launched in October. Prince previously spent many years with Modere and became one of that company's most prominent field leaders before leaving in 2023. MAKE entered the market with an experienced management team and quickly attracted distributors from established direct-selling companies. In its first full year of business, MAKE generated approximately $104 million in revenue, according to Direct Selling News.
MAKE Wellness markets dietary supplements built around what it calls Bioactive Precision Peptides, naturally derived peptide ingredients intended to support specific areas of wellness. Its primary products include FIT for exercise performance and muscle recovery, LEAN for appetite and weight-management support, ENERGIZED for energy, FOCUSED for cognitive performance, HYDRATED for hydration and electrolyte support, and CALM for relaxation. The company has continued expanding the line with additional products including RESTORED and combination wellness collections. Individual products generally sell in the premium supplement range; for example, FIT is currently $129.99, LEAN $99.99, and ENERGIZED $89.99 for a 30-day supply.
MAKE uses a multilevel compensation structure built around customer sales, personally referred Affiliates, and sales generated throughout an Affiliate's organization. Joining as an Affiliate is free, with no mandatory product purchase or inventory requirement. Affiliates earn through the Circle Sales Bonus, which pays increasing commission percentages on personal customer and direct-Affiliate sales, reaching as high as 40%. Affiliates need at least one qualifying $50 customer or Direct Affiliate order to earn commissions. The plan also includes an Affiliate Development Bonus that pays on organizational sales through as many as six tiers, along with a Total Team Bonus ranging from $500 to $100,000 per month for qualifying leaders. MAKE also offered a founding-year promotion under which early qualifying Affiliates could earn as much as $103,000 in additional bonuses.
MAKE's compensation plan includes Rising Affiliate, Senior Affiliate, Premier Affiliate, and higher sales and leadership qualifications. The company guarantees minimum monthly compensation of $100 at Rising Affiliate, $200 at Senior Affiliate, and $500 at Premier Affiliate when the required sales qualifications are met. Premier Affiliates become eligible for deeper organizational commissions and team bonuses. MAKE's own compensation materials state that most Affiliates earn modest income or no income and that earnings depend on product sales, effort, business skills, and market conditions.
Make Wellness attracted regulatory attention almost immediately over earnings claims. In 2025, the Direct Selling Self-Regulatory Council (DSSRC) opened an inquiry into statements made by MAKE and its Affiliates promoting "life-changing income," "financial freedom," retirement from traditional employment, and other significant earnings expectations. MAKE did not attempt to substantiate the challenged claims and instead removed or modified them and contacted the Affiliates responsible for the social-media posts. DSSRC determined that the claims could give consumers the impression that significant income was typical and closed the case on March 20, 2025 after MAKE took corrective action. The proceeding was a self-regulatory advertising matter, not an FTC enforcement action or finding that MAKE operated illegally.
MAKE remains active and continues recruiting Affiliates in 2026. The company currently promotes free Affiliate enrollment, no mandatory autoship or inventory requirement, direct-to-consumer product sales, subscriptions, and multilevel team compensation.
Make Wellness Owners, Executives and Executive Consultants
Justin Prince, Founder
Truman Hunt, Co-Founder and Chairman of the Board
Justin Serra, Co-Founder and Chief Executive Officer
Robert Finigan, Co-Founder and Chief Marketing Officer
Tyler Whitehead, Co-Founder and Chief Operations Officer
Mark Bartlett, Co-Founder and Chief Science Officer
Mandy Cloward, Chief of Staff
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Product Line: Nutritional supplements and wellness Primary products: FIT, LEAN, ENERGIZED, FOCUSED, HYDRATED, CALM, RESTORED
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