Overview, company details, product information, news, events, rankings and Rep listings for Motives Cosmetics.
Motives Cosmetics, also known as Motives by Loren Ridinger, is a cosmetics and personal-care brand launched in 2008 under Market America Worldwide / SHOP.COM. The brand offers makeup, skincare, custom-blend cosmetics, and related beauty products through online retail channels and Market America's broader sales platform.
Enrollment Options
Motives Cosmetics Consultants receive a personal website and can purchase sales aids such as catalogs and business cards at a discount to help them succeed. There is also an option called "Motives & Me" for teens under age 18 to sell Motives Cosmetics.
The company's "Join" page invites users to sign up as a "Motives Beauty Entrepreneur"
Market America has faced MLM-related criticism and litigation. A 2017 federal class-action lawsuit accused Market America of operating a pyramid scheme, and Truth in Advertising reported in 2020 and 2024 that it had identified atypical/deceptive income claims tied to Market America, with the company removing many claims after TINA.org's warning.
Loren Ridinger, Founder
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GREENSBORO, N.C. December 12, 2017 -- Market America Worldwide is proud to announce its multiple award-winning line of cosmetics, Motives by Loren Ridinger received the Top 100 YouTube Channel Award for 2017. Of the thousands of beauty channels on YouTube, Motives received the award based on the number of YouTube subscribers, its YouTube search ranking, the number of video views and video uploads,...
Miami, FL February 09, 2015 -- With a huge presence on Instagram, 1.4 million followers and growing, it is undisputable that Motives by Loren Ridinger is one of the hottest cosmetics brands on social media. Pair that with the fastest growing m-commerce company, SHOP.COM, and you get the best mobile commerce platform on the market.
Announced at the Market America | SHOP.COM World Conference ...
New York, New York January 05, 2012 La La Anthony, entertainer and star of VH1's hit series La La's Full Court Life, has teamed up with longtime friend Loren Ridinger, senior vice president of Market America/SHOP.com and creator of the award-winning MotivesŪ by Loren RidingerŪ cosmetics line, to create MotivesŪ for La La, a line of makeup uniquely-formulated for every shade of today's modern woman...
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