North American Power

North American Power no longer appears to be active as a direct sales company.

North American Power remains active as a retail energy supplier, but its multilevel customer-referral program ended in January 2015.

Original Npros business profile for North American Power, preserved below for archival purposes:

North American Power and Gas LLC was founded in Connecticut in 2009 by energy-industry veterans Kerry Breitbart and Carey Turnbull. The company entered deregulated energy markets as an alternative supplier of electricity and natural gas for residential and small-business customers. It grew rapidly through a combination of direct consumer enrollment and person-to-person network marketing. Direct Selling News reported 2012 net sales of $165 million and 2013 net sales of $256 million, with approximately 28,703 independent salespeople in 2013.

Rather than generating or physically delivering electricity to homes, North American Power purchased energy in wholesale markets and sold supply plans to consumers. The customer's existing utility continued to operate the distribution system, deliver the electricity or gas, maintain service lines, and handle outages. The company marketed fixed and variable electricity and natural-gas plans, along with renewable-energy options supported by renewable energy certificates.

North American Power used a multilevel customer-acquisition model in which independent representatives referred new energy customers and enrolled additional representatives. Compensation included customer-acquisition bonuses, residual commissions tied to the continuing energy usage of referred customers, and additional commissions generated through a representative's organization. Direct Selling News classified the company's compensation structure as multilevel and its sales method as person-to-person.

In January 2015, North American Power terminated its North American Power and Thrive customer-referral programs.

Company Goals

North American Power's mission is "to create sustainable income opportunities that contribute to our nation's energy independence, pursue progressive energy choices that positively impact our environment, and give back to organizations that are changing the world."

Enrollment Options

A customer of North American Power can become Independent Representative for the company by enrolling one new customer, completing and signing an Independent Representative Agreement, taking and passing an online training program and providing the required compensation plan payment information. There is no out-of-pocket cost associated with becoming a North American Power Representative.

Compensation Plan

North American Power Representatives earn a $7 bonus for each personally referred residential or small commercial customer with historical Kilowatt usage between 250 and 5,000 and every American Wind customer they acquire. Representatives are also eligible to earn residual commissions on the first 5 levels of their organization.