Qnanza Review and History

Qnanza no longer appears to be active as a direct sales company.

Original Npros business profile for Qnanza, preserved below for archival purposes:

Qnanza was an online coupon and local-business advertising company launched in 2011 as a division of AdzZoo, a Georgia-based internet marketing business. The service was developed during the rapid growth of daily-deal websites such as Groupon and combined digital coupons with a network marketing opportunity. Consumers could purchase discounted offers from participating local businesses, while Qnanza representatives recruited merchants to place advertising campaigns on the platform. AdzZoo registered the Qnanza trademark in November 2011 for electronic coupons, discount promotions, advertising services, and the technology used to deliver online advertisements.

Qnanza's product was primarily an advertising service rather than a physical consumer product. Participating businesses created coupon campaigns intended to attract local customers, and consumers purchased the offers through Qnanza's website. Each coupon included a unique verification number and could be delivered by email or text message. Representatives, known as Sales Representatives or Campaign Directors, were responsible for recruiting businesses to advertise through the platform.

The company used a binary multilevel compensation plan. A Campaign Director received a $100 Personal Sales Bonus for enrolling a new advertising client and a $50 monthly Renewal Sales Bonus for each client that continued its campaign. Representatives also earned binary commissions based on Business Volume generated from advertising clients, membership packages, renewals, and coupon purchases. The plan generally paid about $25 for each matched 200-BV cycle, although the amount could vary according to the money available in the companywide commission pool. Matching bonuses were also paid on binary commissions earned by personally sponsored representatives and their organizations.

Joining as a Campaign Director historically cost $150 plus a $21.95 monthly subscription, for an initial payment of $171.95. A lower-cost Sales Representative position was available for $21.95 per month but was limited primarily to commissions from enrolling and retaining advertising clients. The compensation plan placed substantial emphasis on recruiting local businesses and maintaining recurring advertising accounts, since monthly advertiser renewals were the main source of continuing Business Volume.

Qnanza's public activity was brief and was concentrated in 2011 and early 2012. The former Qnanza.com and MyQnanza.com platforms no longer operate as coupon, advertising, or representative-enrollment sites. The federal Qnanza trademark was cancelled on June 8, 2018, after AdzZoo failed to file the required declaration showing continued commercial use.

Qnanza's parent company, AdzZoo, was involved in federal litigation with competing online advertising company Local Ad Link. The case began in 2009, before Qnanza's launch. Local Ad Link's complaint was dismissed with prejudice in June 2012 for failure to prosecute, and the court subsequently entered a $261,987.50 judgment against the plaintiffs and in favor of AdzZoo and the other defendants. The dispute concerned the competing advertising businesses and did not result in a finding that Qnanza's compensation plan violated federal or state MLM laws.