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Southwestern AdvantageReps

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Company Profile

About Southwestern Advantage

Southwestern Advantage traces its roots to Southwestern Publishing House, founded in Nashville in 1855 by Baptist minister James Robinson "J.R." Graves. After the Civil War, the company developed a door-to-door sales program in 1868, giving young people an opportunity to sell Bibles and educational books to earn money for college. That program eventually evolved into Southwestern Advantage, now part of the privately held Southwestern Family of Companies, a Nashville-based group encompassing more than 20 businesses. Southwestern describes its program as the oldest continuously operating entrepreneurial/direct-selling program for college students.

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