Pampered Chef Promotes Nevena Srebreva to Chief Executive Officer
Pampered Chef has promoted Nevena Srebreva to chief executive officer.
Srebreva joined the company as chief field and international officer, a role in which she worked to build its network of independent consultants and led its expansion in Europe. She brings 25 years of direct selling experience, including leadership roles at Vorwerk North America, where she helped launch Thermomix USA, and at Avon, where she drove growth in the United States and Europe.
The company said Srebreva also helped move the business to a virtual model during the pandemic and helped launch its Table digital platform. As CEO, she plans to strengthen the company's core business model and keep investing in products, technology and experiences for customers and consultants.
"I'm both honored and excited to serve as CEO for this remarkable company that has been enriching lives for nearly 45 years," Srebreva said.
Pampered Chef sells kitchen tools and food products through independent consultants.
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