Overview, company details, product information, news, events, rankings and Rep listings for DoTerra Earth Essence.
doTERRA is an essential oils and wellness company founded in April 2008 and based in Pleasant Grove, Utah. The company's name is derived from Latin and is commonly described as meaning "Gift of the Earth." doTERRA was built around essential oils and oil blends, and later expanded into diffusers, personal-care products, skincare, hair care, spa products, baby products, supplements, wellness bundles, home products, and other natural-lifestyle items.
doTERRA sells through Wellness Advocates, who can purchase products at wholesale pricing, sell products to retail customers, and build a customer and sales organization. The company's compensation plan includes retail profit, Fast Start commissions, Power of 3 bonuses, Power of 3 Boost bonuses, Unilevel commissions, and pool bonuses tied to rank and performance. Current compensation materials show a 25% retail profit on retail customer orders, Fast Start commissions paid during a new member's first 60 days, and Unilevel commissions that can extend several levels deep depending on rank and qualification. Fast Start commissions are structured at 20% to the enroller, 10% to the enroller's enroller, and 5% to the next upline.
The company remains active at doTERRA.com and reports millions of Wellness Advocates and customers worldwide. doTERRA has also built a public social-responsibility program through the doTERRA Healing Hands Foundation, which was created in 2010 and supports humanitarian and community projects connected to the company's broader sourcing and wellness mission.
doTERRA has received regulatory attention involving health and earnings claims made by distributors or business opportunity participants. The FTC sent the company a warning letter in 2020 involving COVID-era product and income claims. In 2023, the FTC announced actions against three high-level doTERRA distributors over unfounded COVID-19 prevention, treatment, or cure claims; each distributor agreed to pay a $15,000 civil penalty, for a total of $45,000. This is reflection on the specific distributors, not necessarily doTERRA.
Dr. David Hill, Founder
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The Federal Trade Commission said the Department of Justice filed lawsuits on the FTC's behalf against three current and former high-level doTERRA International distributors for claiming the company's essential oils and dietary supplements could treat, prevent or cure COVID-19. The defendants are Eliza Johnson Bacot, Lauren Busch and Dr. Tina Wong, who allegedly made the claims in early 2022 we...
doTERRA chief executive David Stirling said he will leave that role to serve as a mission president for The Church of Jesus Christ of Latter-day Saints beginning in the summer of 2022. Corey Lindley will succeed him as chief executive. Emily Wright will become president. Greg Cook will preside as chairman of the board.
Stirling said service was part of the company and that he and his wi...
doTERRA said it opened operations in Thailand, with headquarters in Bangkok financial district and about 80 products for local Wellness Advocates. Johnathan Kunz, vice president of Asia Pacific markets, said the opening followed demand from advocates and customers already active in the country.
The Bangkok office was described as including a will-call area, a customer experience center,...
DoTerra said its largest annual global convention drew more than 81,000 registrants from 133 countries. Pursue 2020, also called the doTERRA Global Connection, was held virtually for the first time so participants could stay apart during the COVID-19 pandemic.
Founding executive and chief executive David Stirling said the theme, Pursue, marks the company mission to pursue what is pure. ...
April 24, 2020 - The Federal Trade Commission sent letters warning 10 MLM companies to stop making claims about their products' ability to treat or prevent the coronavirus and/or claims of potential income targeting people who are unemployed as a result of the pandemic.
Companies receiving warning letters for making both health and earnings-related claims were doTERRA International,Total L...
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