Monat Global Plans to Finish Its Australia Launch in November
Monat Global said it will finish its expansion into Australia in November 2021. Jen Usher, vice president and managing director for Monat Australia, said beauty buyers in the market want more than product performance and are looking for more conscious choices.
The company was already active in the United States, Canada, the United Kingdom, Ireland, Poland, Spain, and Lithuania. Australia is the next country on that list rather than a new product line inside an existing market.
The announcement sets a November completion date for the market opening. It extends the hair-care and beauty direct-selling business into another English-speaking country after the earlier European additions.
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