Source: Press Release 5/16/2012

Morinda Bioactives Recaps Successful International Leadership Conference

Company announces name change, new products, and more

PROVO, UT May 16, 2012 -- Morinda Bioactives (formally Tahitian Noni International) held their 2012 International Leadership Conference from April 18 - 21 at the Salt Palace in Salt Lake City, Utah. Nearly 6,000 Independent Product Consultants from around the world came to participate in the event, bringing to Utah literally millions of dollars in travel, food, and convention revenue. At the conference, many announcements were made; including the unveiling of Morinda Bioactives as the new company name, the changing of the Bioactive Beverage line to Thrive Adaptogenics, the release of new products, including Thrive Adaptogenics Max and Shield Biomedicals, and the announcement that the 2013 International Leadership Conference would be held next year in Hawaii.

Attendees to the conference came to Salt Lake City from 53 different countries around the world. The conference was translated simultaneously into 12 different languages for the international attendees, including: Chinese, Dutch, German, Indonesian, Japanese, Korean, Norwegian, Polish, Russian, Ukrainian, Serbian, Spanish, and Vietnamese. IPCs earned travel and hotel awards for hitting business goals throughout the year, and so some were able to attend the event for free.

Major Announcements Include:

Name Change to Morinda Bioactives The announcement is official. Tahitian Noni International is now Morinda Bioactives. 'We are committed to building a company that will last for generations,' said John Wadsworth. 'Our scientific research has allowed us to expand our vision, and helps us to evolve and innovate. This commitment allows us to embrace new discoveries and is what's leading us to change our company name to better reflect and encompass who we are.'

New Thrive Adaptogenics Line The Thrive Adaptogenics line was introduced to ILC attendees. Previously known as Tahitian NoniŽ Bioactive Beverages the Thrive Adaptogenics line now includes two new powerful beverages-Max and Max Concentrate.

Thrive Adaptogenics Max and Max Concentrate John Wadsworth, president of Morinda Bioactives, stated, 'If we knew in 1996 what we know now, we would have launched the company with this as our flagship product.' Max dramatically improves health and protects against many of today's biggest health concerns. These bioactives are scientifically proven to work in harmony with the natural chemistry of the body, helping to balance key chemicals that support the healthy function of physiological systems.*

Shield Biomedicals Shield Biomedicals is an innovative line of home health products that includes Shield Biomedicals Healing Ointment and Shield Biomedicals Healing Spray. These products combine proven over-the-counter active ingredients with exclusive blends of bioactives to provide a higher level of instant wound protection and care. This unique blend of phytonutrients nourishes and protects the skin while proven over the counter (OTC) ingredients begin working immediately to help prevent infection and temporarily relieve pain while promoting the healing of minor cuts, scrapes, and burns.

ILC 2013 - Hawaii John Wadsworth, president of Morinda Bioactives, also announced that next year, the 2013 International Leadership Conference will be held in Hawaii. Those at the 2012 ILC had the opportunity to register first at a discounted rate.

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