"While many
companies and representatives are very successful with this type
of business model, we just wanted to create a little different concept
in the industry. What we do that is different is show people how
to save money that they are already spending."
-Mel Gill, CEO of Team Effort International
Npros: When did Team Effort International
open for business ?
Mel Gill: We opened our doors on October 30, 2002.
Npros:
What do you feel makes
Team Effort International unique in the network marketing industry
?
Mel
Gill: When we started this company
our goal was to create a very unique business model that would allow
the representatives to be able to share in the corporate profits,
and we wanted to do this without having to take the company public.
As a result, what we created is a privately-held, debt-free corporation
where the normal money allocated for big executive salaries and
the usual corporate profits are re-directed back into the field
in the form of profit-sharing bonuses. The ownership and management
are paid as representatives, they receive no salaries or bonuses.
Since they all earn their income as representatives, the result
is a company and revolutionary pay plan designed for the representatives.
Npros:
Can you describe the
company products, services and benefits ?
Mel
Gill: We market consumer savings services
all under one umbrella. With everyone being concerned about the
economy, everyone is asking "how can I keep more of what
I earn?" We feel one of the easiest solutions to helping
you keep more of what you earn is to save money that you are already
spending. Our representatives make money by helping others save
money.
We have cost-saving services where the consumer
can save money in many different areas such as travel, leisure and
entertainment, dining out at restaurants, going to the movies, online
shopping with discounts as well as substantial rebates at the most
popular name -brand merchants, computer software, a tax reduction
program, significant savings on healthcare benefits, physician visits,
prescriptions, vision and dental, a legal services plan, home loans,
and much more. We have no competition with our savings plans.
There are companies -- both in the network marketing
industry as well as outside !the industry -- that specialize in
one or another savings plan, but we are the only company that has
successfully packaged a range of savings products and services that
cross all age and income brackets. These are products and services
that have mass appeal.
Npros:
Can you elaborate
on what makes marketing these consumer savings services different
or unique in the network marketing industry ?
Mel
Gill: We wanted to provide a business
model for our representatives to be able to market products and
services that required no selling on their part; products and services
that just made sense and sold themselves. While
many network marketing companies have wonderful, high quality products
or services; there is an education process on why someone should
take their money and spend it on those products.
In most network marketing companies, because of
their product lines, you have to get the retail customer as well
as the representative to spend money on something that they may
not already be spending money on, so there is a little selling and
educating involved, you've got to educate them on why your products
or services are great and once you've done that, then you need to
have them open their checkbook to buy those products or services.
While many companies and representatives are very
successful with this type of business model, we just wanted to create
a little different concept in the industry. What we do that is different
is show people how to save money that they are already spending.
There is no need to sell or convince anyone on saving money; it
really is a no-brainer. The prospects say "this just makes
sense."
Npros:
What do you feel about
the future of network marketing with the Internet?
Mel
Gill: I believe it is a perfect marriage.
It really has leveled the playing field and allows a representative
to become successful a lot faster and with a lot of leverage. When
I started in this industry 14 years ago, everything was done offline,
and building your organization was labor intensive. To open new
countries and support my international organizations, I had to spend
a lot of money and time traveling as well as very high phone bills.
Today, because of all the technological advancements,
I can do a Web cast, hold a web conference, stay in touch via email
and communicate using instant messaging. It is definitely a lot
easier for a representative of a network marketing company to build
a national and international organization; and with the way the
internet and technology keeps moving, it is only going to get better.
Npros:
Can you give us some
insight on how are you using the internet and technology for marketing?
Mel
Gill: We have had our programmers develop
an in-house marketing system, called the Team Effort Success System,
This system, which is an online business building system, makes
it easy for reps who are very part time to still be able to build
a large organization. By having it in house, it gives everyone access
to it, not just if you're in a particular downline organization.
The Team Effort Success System does a lot of the
preliminary work of developing pre-screened prospects, not just
leads, qualifying those prospects, presenting information, following
up, and more. We have also contracted with a professional online
marketing and advertising firm to bring us pre-qualified prospects
who have already been exposed to Team Effort. By doing so, our representatives
do not have to waste time with tire kickers or people who are not
serious. This also allows them the option of working with an unlimited
number of prospects to market to, not just having to rely on speaking
to friends and family in order to build their business.
Our representatives only speak with people who are
contacting them for more information on Team Effort. Having a system
like this in place, that is company developed and sponsored, makes
it very simple and easy for the prospect to see how they themselves
can build the business when they join. Over my 14 years of building
organizations in the cold market, I found that the two biggest questions
prospects would always ask are, "is it real ?" and "can
I do it?". Once they are sold on the company, they then have
to be sold on whether or not they can do this. It really helps to
have a system in place that the masses can duplicate; after all,
systems are duplicable, people are not. We are approaching our one
year anniversary and I feel we have not even scratched the surface
yet with our unique business model combined with this system.
Thanks
to Mel Gill, CEO of Team Effort International for responding to
our interview queries.
Npros interviews are not paid advertisements, and are subject to
editing by Npros. If you have a suggestion or a contact for an executive
interview, please contact us at npros@npros.com.
Click
Here for more information on Team Effort International