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Red Aspen
Red Aspen was founded in 2017 by sisters Jesse McKinney and Genie Reese and their longtime friend Amanda Moore. Based in Meridian, Idaho, the company entered direct selling with a social-media-focused model rather than the traditional catalog and home-party approach. Red Aspen grew quickly, reaching $20 million in annual sales in 2020 and $34 million in...Products: Product line: Cosmetics, press-on nails, lashes, skincare, nail care, and beauty accessories Primary products: Nail Dashes, mascara, lashes, lip products, complexion products, nail-care products