Nu Skin Enterprises
September 15, 2007
"We are pleased with the overwhelmingly positive reaction we received from new products and initiatives introduced during the convention," said President and Chief Executive Officer, Truman Hunt. "This convention also served as the platform for the launch of our new global strategic positioning, encapsulated in the phrase, "the difference. demonstrated." The new strategic positioning is a result of a comprehensive global research study conducted with both distributors and consumers. It reflects Nu Skin Enterprises' commitment to demonstrate substantive competitive advantages in its products, business opportunity, culture and people."