Nu Skin in China
...To get into China, big U.S. outfits like Nu Skin Enterprises, (NUS) Herba- life (HLF) and Avon Products (AVP) also made cultural shifts. To get direct-selling licenses they first had to set up conventional retail stores, hire staff and manufacture in China.
In February 2006 China gave the first license for direct selling to cosmetic giant Avon. Nu Skin came next in August.
After years of negotiation and compliance with China's interim rules, Nu Skin could offer its nutritional supplements door-to-door in the land with the world's longest tradition of herbal remedies...
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