Silpada Launches First Accessories Collection
"We're thrilled to enter a new category and give women even more reasons to feel beautiful," said Co-Chief Executive Officers Kelsey Perry and Ryane Delka. "The expansion into accessories is a natural fit that will help us achieve our goals of expanding Silpada's reach and empowering more women to build lives they deserve."
Inspired by world travels and global trends, Silpada's 2015 Fall/Winter Collection tells the story of The New West and can be worn with the season's fringe, suede and chambray staples. The accessories line will debut in Silpada's 2015 Fall/Winter Catalog, alongside new sterling silver and brass jewelry. With plans to expand the accessories line by the end of the year, customers can look forward to more offerings in the coming months.
The initial accessories collection features nine SKUs ($49-$299) made of genuine leather, cowhide and all-natural fibers:
Dakota Tote: Structured leather tote with suede fringe
Zahara Clutch: Leather and animal-print clutch with removable chain
Kenzie Wallet: Small leather wallet featuring six card slots and rivet detailing
Zahara Wristlet: Large leather wallet with animal-print accents and phone pocket
Tucson Jewelry Tote: Aztec-print travel case that can store up to 20 jewelry pieces
Dalia Scarf: Red, navy and gold scarf with eyelash fringe edges; wool and silk
Avery Scarf: Blue-and-white striped scarf; cotton
Olivia Scarf: Oversized scarf featuring watercolor print; wool
Sloan Scarf: Black-and-white patterned scarf; rayon made from bamboo and wool
Founded nearly 20 years ago, Silpada prides itself on being an early pioneer in the direct selling industry and is currently led by second-generation leaders, Kelsey Perry and Ryane Delka. The duo is bridging the gap between millennials and boomers by expanding Silpada into a family of brands, refreshing the home-party model and redefining today's working woman.
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