cPRIME is in prelaunch. According to the company marketing materials, cPRIME states that they develop “fashion forward performance wear products that can change your life at the speed of light”.The company claims that by wearing their bracelet, observational data and user feedback show that the cPRIME Neo bracelet may yield benefits to the wearer's strength, balance, endurance and flexibility. Testing and demonstrations on video seem to be through the use of applied kinesiology tests similar to those used for related products.
