Company Profile

New Vision International Review and Profile

Overview, company details, product information, news, events, rankings and Rep listings for New Vision International.

New Vision International Overview

Address 1920 EAST BROADWAY
TEMPE Arizona 85282-1702
Phone 480-303-5999
Fax 602-303-5901

New Vision International no longer appears to be active as a direct sales company.

New Vision International was a nutritional-supplement MLM associated with the Boreyko family and the former NewVision.com domain. The company operated from Arizona and sold dietary supplements through independent distributors, with products including Essential Minerals, OPC Grape Seed Extract, JuicePower Juicecaps, FlexRite glucosamine, and the “God’s Recipe” supplement regimen.

New Vision operated through a multilevel marketing plan in which distributors could earn money from product sales at suggested markups and from recruiting and training other distributors. The company’s product positioning centered on minerals, antioxidants, enzymes, grape-seed extract, and other nutritional-supplement products marketed through the independent-distributor channel.

The original New Vision MLM is no longer active as a standalone company. The NewVision.com domain now displays a Bodē Pro transition page stating that Bodē Pro is part of Zinzino, with customers directed to shop at Zinzino.com and partners directed to join the Zinzino opportunity. Zinzino acquired Bodē Pro’s distributor database, customer register, inventory, and IP rights in 2025; the acquired Bodē Pro business had approximately $7 million in annual turnover, with about 55% of revenue coming from Japan.

New Vision’s regulatory history includes a 1998–1999 FTC case involving unsubstantiated health claims for “God’s Recipe,” a combination of New Vision dietary supplements promoted as a natural alternative to Ritalin for ADD/ADHD. The FTC described New Vision as a multilevel marketing company and said the respondents lacked a reasonable basis for claims that the regimen could cure, prevent, treat, or mitigate ADD/ADHD or serve as an effective alternative treatment to Ritalin. The case resulted in an FTC order restricting disease-treatment, Ritalin-alternative, and testimonial claims unless properly substantiated.

Original Npros business profile for New Vision International, preserved below for archival purposes:

From the New Vision International website:

New Vision® was created in 1995 by the Boreyko family to achieve a mission: enrich the quality of every families' lives. To accomplish this, we made a commitment to help wage the war on debt and disease, the two most devastating threats to the happiness and well-being of families everywhere.

Based in Arizona, New Vision is a solid and dependable company with a great reputation in the networking industry. In an industry that sees a failure rate for start-up companies of over 90% in the first year and over 98% within five years, we celebrated our tenth year of profitable success with over $1 billion in total retail sales.

New Vision International is a member of the DSA.

New Vision International Owners, Executives and Executive Consultants

BK Boreyko, Presdient and CEO

Lauren and Karen Boreyko, Co-Founders

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New Vision International News

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