Princess House is a direct-selling company founded in January 1963 by Charlie Collis. The company began with crystal and glassware and later expanded into a broader home-products line that includes cookware, kitchenware, tableware, glassware, flatware, cutlery, food storage, serveware, and related household items. Princess House products are not sold through traditional retail stores, but are offered through a network of independent sales consultants known as Princess House Lifestyle Consultants.
Princess House has built its business around personal selling, home demonstrations, customer referrals, and consultant-hosted shopping experiences. Lifestyle Consultants serve as personal shoppers for their customers, demonstrating how Princess House products can be used in everyday cooking, entertaining, organization, and home life. The company has also promoted its business opportunity as a way for women to build a personal and professional lifestyle around their own values, priorities, and definition of success.
Princess House supports its independent consultants through business tools, training, promotional materials, programs, and customer-service resources offered in both English and Spanish. Spanish-speaking Lifestyle Consultants have historically represented a significant portion of the company's independent sales force, with older company materials stating that they made up approximately 60% of consultants. Current company materials state that consultants can earn 25% commissions on sales, paid weekly, and the company's 2024 income disclosure reported average commissions of $1,001 paid to active Princess House Consultants.
Princess House remains active at PrincessHouse.com and is a member of the Direct Selling Association. The company has operated a 200,000-square-foot distribution facility in Rural Hall, North Carolina since 1989, supporting its consultant network and product distribution. Princess House was listed among recipients of the FTC's 2021 Notice of Penalty Offenses concerning money-making opportunities and endorsements/testimonials. The FTC notes that inclusion on that list does not indicate wrongdoing.