| An unprecedented industry leader
With his tremendously successful, comprehensive and integrated DRTV system, Barrett has created a niche in the Direct Response market. Always keeping quality at the forefront, his company has gained an excellent reputation for rolling out high quality and reputable products. As a result, the ITV customer base is exploding, and ITV customers call again and again to order from him.
His unique interview format shows pique viewer-interest, and allow the guest to explain his/her story and the science behind the product. Barrett’s experience in DRTV coupled with his extensive knowledge of the DRTV audience makes for a winning show. He has a true talent for asking the questions everyone wants to know, and his genuine and observant questions reflect the interests of the consumer.
An integrated DR solution
Working as a pizza chef and an independent nutritional distributor just six short years ago, Barrett put his big dream into action. He wanted to create a comprehensive and integrated Direct Response solution as a way for independent inventors to effectively market their products. A huge proponent of living a healthy lifestyle, Barrett chose to only market products and services that "positively impact people.™" Barrett knew that the only way to effectively manage a campaign in the fast paced DR industry was to bring everything in house. The result of his hard work is ITV Direct, the only true, full service, turnkey infomercial provider in America.
Founder, President and Chairman, Donald Barrett is a dynamic 31 year old who is driven by a passion and energy that is electrifying to everyone in his contact. Charismatic and motivational, Barrett has fostered an atmosphere of loyalty and dedication throughout ITV, and in turn, has a company of talented and driven team players who know how to effectively implement Barrett’s dream. He continues to lead this history making company into new and exciting markets and realms of opportunity.
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