Kitsy Lane, founded in 2012 and based in Boston, Massachusetts, is a multilevel marketing company made up of a community of ‘’Boutique Owners’’ who customize their own storefronts, selling jewelry and accessories in weekly flash sales.
Kitsy Lane’s social marketing platform allows its Boutique Owners to name their boutiques, receive a custom URL, and stock their boutique with jewelry and accessories selected from over 700 pieces by emerging designers and house brands. Kitsy Lane’s offerings constantly change, to ensure that Boutique Owners and customers always have the opportunity to make new discoveries. Prices range from $20.00 to $250.00 per item, with shipping and order processing handled by the company. Customers can share their favorite products across social networks.