Optavia
April 28, 2025
BALTIMORE, April 28, 2025 --
Medifast, the parent of OPTAVIA, reported first-quarter 2025 revenue of 115.7 million dollars, down 33.8 percent from 174.7 million dollars a year earlier, as the number of active earning OPTAVIA coaches fell 32.8 percent to 25,400 from 37,800. Average revenue per active earning coach was 4,556 dollars, compared with 4,623 dollars.
The company posted a net loss of 0.8 million dollars, or 0.07 dollars per share, compared with net income of 8.3 million dollars a year earlier. Gross margin was 72.8 percent and selling, general and administrative expenses were 85.5 million dollars.
Medifast ended the quarter with 164.6 million dollars in cash and investments and no debt. For the second quarter it forecast revenue of 85 million to 105 million dollars and a loss per share of 0.00 to 0.55 dollars. Chief Executive Dan Chard said company research found that 83 percent of people trying to lose weight lack confidence in their ability to transition to a healthy lifestyle, a gap the coach-guided OPTAVIA program is designed to fill.