Gottschalk, aged 45, joined The Pampered Chef as President and COO in December of 2003. Founder and Chairman Doris K. Christopher said, "I value Marla's judgment and decision making without hesitation. From the beginning she demonstrated respect for our corporate history and values as she introduced changes to keep the brand vital for years to come. With Marla at the helm, I see great things for our future. Our sales leaders have warmly welcomed her leadership, and I feel it's a privilege to work with her."
Since 2003 Gottschalk has lead the team that has implemented numerous strategic initiatives to take the successful company to the next level. Her philosophy of simplifying the business for the sales field and focusing on the fundamentals of the business has made a noticeable positive impact.