Source: newKerala.com 4/24/2007

Amway Launches Premium Soap

Amway launches country's first premium soap New Delhi, Apr 24: Leading direct selling FMCG company Amway India today launched country's first premium soap 'Persona 3-in-1'.

Amway Chief Executive Officer and Managing Director Bill Pinckney said, ''The Persona 3-in-1 soap contains various unique oils selected specially for Persona, a soap that is bound to appeal the entire family.'' Mr Pinckney added the soap contains premium Almond oil, which will leave the users skin soft, supple and smooth and is available with all Amway business owners.

The soaps will be available for Rs 99.

Worlwide Amway is known as a health and beauty company and its Indian affiliate is Amway India, which has in the recent past opened 74 offices and launched 80 products across the country.

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