The Fortune "Most Admired Companies" list is the definitive report card on corporate reputations. The list is created from an annual survey conducted by Hay Group in conjunction with Fortune, of over 15,000 top executives and members of the financial sphere. High level executives, directors and analysts are asked to rate companies in their respective industries based on eight criteria: quality of management, quality of products and services, innovation, long-term investment value, financial soundness, people management, social responsibility and use of corporate assets. In order to be included in The Most Admired list, a company's score must rank in the top half of its industry survey.
Tupperware Ranks Number 2 Household Brand
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