Big Brothers Big Sisters Honors Nerium International as Top Fundraising Partner
"From top corporate leadership to local partner involvement - Nerium helps further our mission through nearly every facet of their organization," said Pam Iorio, CEO of Big Brothers Big Sisters of America. "Their financial support and ability to encourage more brand ambassadors means that we can help match even more children with a strong adult mentor."
In addition to the $1.3 million raised in 2015, Nerium generated more than $2 million in support of the Big Brothers Big Sisters youth mentoring program in the United States and Canada from 2012 to 2014, bringing the total to $3.5 million over four years. These generous gifts come from corporate funds as well as donations from Nerium's Independent Brand Partners, the company's external sales force. The financial gifts have allowed Big Brothers Big Sisters to provide approximately 3,500 at-risk youth with carefully monitored one-to-one mentoring. This program model has been proven by independent studies and recognized by the federal government for keeping youth in school and out of trouble so they can achieve their greatest potential in life.
Nerium's dedication goes beyond the outstanding financial contributions, however. More than 300 of Nerium's Independent Brand Partners have served as volunteer mentors with the Big Brothers Big Sisters program. Leadership begins at the top, and Nerium's executives demonstrate this daily. Chief Leadership Officer Renee Olson has been a Big Sister to Ryan for more than two years, and Co-CEO Jeff Dahl was matched with Little Brother Angelo a year and a half ago.
"The missions of Big Brothers Big Sisters and Nerium International are nearly identical," said Nerium founder and CEO Jeff Olson. "Both organizations work to make lives better with caring individuals gently modeling the way." Mentorship is one of the keys to the corporation's rapid success, achieving $1 billion in cumulative revenue in only four years. The concept is featured heavily in Jeff Olson's book, The Slight Edge.
Nerium has gained international recognition for its passion for community outreach, including four PR News Community Social Responsibility Awards and the 2015 DCEO Magazine Corporate Responsibility Award. Big Brothers Big Sisters of America honored Nerium in 2013 with its Community Spirit Award and in 2015 with the President's Award, the highest award for corporate partners. Nerium has set a goal for raising $2 million in charitable giving in 2016.
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