CieAura markets "holographic energy chips" with the claim that the holograms are programed with "VibraTec" an exlusive patent-pending technology that adhesively binds sound vibrations into the discs to "influence the human energy field."
CieAura claims that these programmed vibrations communicate with the body to help it regulate and "move your body's vibrations to the optimum".
Founder and CEO Ken Rasner was formerly listed as the executive VP of LifeWave, an MLM company marketing "organically constructed nano-antennaes for hte passive frequency modulation of human magnetic fields".
CieAura Transparent Holographic Chips are available in three different Archetypes, each claiming to cater to individual biological needs. The first chip is designed to help relieve the body of pain and discomfort, the second chip helps in achieving a sound and restful sleep, while the third is said to increase energy.