Company Profile

Avon Review and Profile

Overview, company details, product information, news, events, rankings and Representative listings for Avon.

Avon logo

Avon Overview

Address 1251 Avenue of the Americas
New York New York 10020-1196
Phone 212-282-7000
Fax 212-282-6550

Avon is one of the world's leading direct sellers of beauty products, with over $8 billion in annual revenues and over 6 million representatives worldwide. The company began as the California Perfume Company, whose founder, David McConnell, discovered that bringing his perfumes directly to his customers - mostly women - was much more effective than traditional selling methods. In 1939, Avon was renamed after the river that runs through the English Midlands.
Avon sells its products through multi-level marketing. The company produces cosmetics, skincare, perfumes, jewelry, clothing, and toys. Avon products are currently sold in over 140 countries. Although the majority of Avon products are designed and intended for women, Avon also offers products for men as well as children. Those product lines, such as aftershaves, shampoos, and products intended for use by adolescents, continue to expand. Corporate Citizenship has been a part of Avon since the company's inception. One of Avon Founder David H. McConnell's guiding principles was: "To meet fully the obligations of corporate citizenship by contributing to the well-being of society and the environment in which it functions." Central to Avon's corporate citizenship is the mission to improve the lives of women globally. Since the Avon Foundation was created, more than $500 million worldwide has been donated to address breast cancer, domestic violence and emergency relief for women and families. Avon is the largest single corporate supporter in breast cancer awareness and research.

Avon Representatives go by various names, including Konsultantka, Vendeuse Independante, or Revendedora, depending on the country in which they are working. Becoming an Avon representative requires a $10 start up fee and a starter kit, as well as registering with the company either by mail or online. There are no sales quotas, mandatory recruiting or mandatory monthly meetings.Avon Representatives can earn money two ways: by selling products or, through the Sales Leadership program, by selling products while recruiting others at the same time. The higher a Representative's selling cycle ("campaign") sales are, the greater the percentage she will earn on those sales. Representatives who both sell and recruit ("Sales Leaders") earn money based on their personal sales plus their recruits' sales, with a similar progressive earnings structure applied.

Avon Owners, Executives and Executive Consultants

Andrea Jung, Chairman and CEO

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Avon Topics

Avon Cosmetics

Avon cosmetics are one of a few key products offered by Avon, and are sold through catalogues, parties, door to door and on the Internet. Avon Cosmetics are available in over 140 different countries and are found to have reached the highest sales in Russia and China....

Avon Products

Avon products are sold through a multi-level marketing company that produces makeup, bath and skin lotions, anti-aging cream, perfumes, jewelry and clothing, cosmetics, and toys which are currently sold in over 140 countries. Most Avon Products are sold in retail outlets, however a portion are marketed via door to door using "Avon Ladies"....

Avon Representative

Although Avon Products are sold in retail outlets, Avon is best known for the original efforts via door to door sales via "Avon Ladies", or Avon Representatives. ...

Avon Representative Site

Avon Representative Sites yield two mediums, one is a network provided by Avon with news, updates, company policy, product or direction changes and a login center for all Avon Representatives. The other medium is the selling and advertising of Avon products online through web sites operated by individuals attempting to sell Avon products....

Avon Representatives Account

The Avon company provides its representatives with an Avon Representative Account, which all representatives use to log in by entering in their name, district and account number. This account provides representatives with contacts, product information, order and product processing updates and access to new tools and sales training....

Avon Walk

Avon Walk for cancer is a 39 mile walk that takes place in select areas across the United States in honor of breast cancer victims. The walk is designed to raise money to help aid research, awareness, screening and treatment with the hopes of destroying breast cancer once and for all....

Avon Products and Product Reviews

Product Line: Cosmetics, Personal Care

Read product details and reviews for the top 15 listed products.

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Avon News

Home Business News Archive

Regent Completes Avon North America Purchase; Lisa Siders Becomes CEO

Regent completed its acquisition of The Avon Company, Avon North America, from LG Household & Health Care on September 1, 2026, reuniting the U.S. and Canada business with Avon International under common ownership for the first time since 2016.

LG H&H USA transferred all 60,000,100 shares of The Avon Company to Stratford Worldwide, a Regent affiliate. A Korean disclosure tied to closing...

Natura to Cut 25 Percent of Avon International Staff as It Weighs Sale of the Unit

Natura &Co is cutting about 25 percent of the workforce at Avon International, or roughly 1,100 employees across 36 countries outside Latin America, as it accelerates a restructuring of the struggling business while evaluating a sale or other form of separation.

Avon International generated 1.39 billion reais in revenue in the first quarter of 2025 and negative EBITDA of 40 million reai...

Natura Confirms Exclusive Talks With IG4 on Sale of Avon Outside Latin America

SAO PAULO, February 20, 2025 --

Natura &Co, owner of Avon, confirmed in a material fact that it is in exclusive negotiations with investment firm IG4 over a potential sale of Avon's operations outside Latin America. The statement responded to a February 19 media report about an investor interested in Avon International.

Natura said it resumed studies of strategic alternatives fo...

Bankruptcy Court Approves Avon Settlement and Natura 125 Million Credit Bid for Non-U.S. Ops

SAO PAULO, December 4, 2024 --

Natura &Co said the U.S. bankruptcy court overseeing Avon Products Inc. and affiliated debtors approved both the global settlement with the unsecured creditors committee and the sale of Avon's operations outside the United States to Natura through a 125 million dollar credit bid, subject to entry of the orders on the docket.

The final settlement co...

Avon Products Files Chapter 11 to Address Talc Liabilities; Natura Bids 125 Million for Non-U.S. Operations

NEW YORK, Aug. 12, 2024 --

Avon Products, Inc., the U.S.-based non-operating holding company for the Avon beauty brand, filed voluntary Chapter 11 proceedings in the U.S. Bankruptcy Court for the District of Delaware to address its debt and legacy talc liabilities. The company has not sold products in the U.S. since it divested its North America business in 2016, but it still holds the ...

Avon Events and Meetings

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