Jafra Cosmetics International Review and Profile
Overview, company details, product information, news, events, rankings and Rep listings for Jafra Cosmetics International.
Jafra Cosmetics International Overview
JAFRA Cosmetics is an active beauty, skincare, fragrance, and personal-care direct-selling company founded in Malibu, California, in 1956 by Jan and Frank Day. The company markets cosmetics, Royal Jelly-based skincare, fragrances, body-care products, bath products, and related beauty items through customer ecommerce and independent consultants. JAFRA has operated internationally for decades and remains publicly active through jafra.com.
JAFRA continues to use a consultant-based direct-selling model, with representatives earning income through retail product sales, discounts, commissions, and leadership/team-based compensation. The company's ownership has changed several times, including periods under Gillette, Clayton, Dubilier & Rice, and Vorwerk Group. In 2022, Betterware de México completed its acquisition of JAFRA's Mexico and U.S. operations, including worldwide JAFRA trademark rights. JAFRA is now part of the Betterware / BeFra direct-selling platform and remains an active MLM/direct-selling beauty company.
Jafra Cosmetics International Owners, Executives and Executive Consultants
Gonzalo Rubio, CEO
Ronald B. Clark, Chairman
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Product Line: COSMETICS, PERSONAL CARE, FRAGRANCES
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