Fuel Direct 365, a division of NatureRich, markets gas and diesel fuel additives. Fuel Direct claims that Xp3, a biodegradable combination of synthetic resins and organic compounds, improves combustion and increases engine power, reduces fuel consumption, corrosion, and toxic emissions, and increases engine life.
Company Goals
Fuel Direct's mission is “to have Xp3 Gas and Diesel Fuel Additives in 1,000,000 fuel tanks to help reduce harmful, toxic emissions by the end of 2012.”