South Hill Proves Spectacular Growth Is Still Possible
CEO Brian Palmer says: 'In today's economy many companies are struggling to maintain sales, let alone grow. South Hill has proved that incredible growth is still possible.'
Palmer attributes the company's first-year triumph to several factors coming together to create what he calls 'a perfect storm of success.'
First and foremost, he gives credit to the company's independent distributors, known as Artists. 'Our Artists are the most passionate, hardworking and enthusiastic people I have known,' he says. 'We're enormously proud of what they've achieved in this first full year of operations.'
Product innovation is the driving force for South Hill. The most spectacular example in 2013 has been the introduction of the company's patent-pending locket bracelet. Selling at ten times the rate of any other locket, the first delivery of this breakthrough product sold out in three days.
Other winning innovations have included an elegant diamond-shaped locket, and a series of wraps featuring fine leather with a metallic sheen. For 2014, South Hill is preparing to add further accessories, including a range of earrings, to its flagship product line.
'Creating fabulous and original products is our passion,' says COO and cofounder Joe Ochoa. 'Customers are voting with their purchases with every new product we launch. What's clear is that today's woman loves to personalize her wardrobe in every possible way-especially with jewelry that tells her unique story.'
As well as giving women new ways to express themselves with jewelry, South Hill offers them the possibility of creating additional income, or even a whole new career.
'Times are hard for many people,' says Director Amy Faircloth. 'South Hill stands as a beacon of hope. After a thrilling first year, our Artists from coast to coast are looking forward to 2014 with total optimism.'
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