MonaVie Unveils New Marketing Campaign
Salt Lake City, UT, June 05, 2012 -- MonaVie, a global leader in premium nutrition products made from the rarest ingredients in the world, announced a new campaign focusing on the pure goodness of MonaVie. Leading with the tagline, 'Pure Goodness. Pure MonaVie.' the campaign puts at the forefront the life-changing power of MonaVie products, and how they can be part of an individual's or family's everyday life.
The essence of the MonaVie Goodness campaign is perhaps best depicted by the company's new video, Pure Goodness. Pure MonaVie. which illustrates the benefits that MonaVie brings into various peoples' lives. 'The story behind Goodness is simple,' says Jeff Cohen, MonaVie CMO, 'and is described, pictured, shared and explained in every new brochure and video.'
From the first sip to the last bite, MonaVie is changing lives for the better. For more than seven years, MonaVie has created premium products dedicated to promoting health and wellness worldwide. In awe of the wondrous beauty, variety and perfection that nature provides, MonaVie brings you antioxidant-packed health juices, nutrient-rich weight solutions, revitalizing energy drinks and powerful nutritional elements made from the best and rarest ingredients on Earth. Join us today in sharing the true, life-changing power of MonaVie goodness.
The Goodness campaign and tagline supports the company's overarching motto of living 'A More Meaningful Life.' 'When you put goodness in your body, you will feel better; your body will respond,' says Cohen. 'We want everyone out there who goes to a health food store or local grocer, looking for goodness, to take a look at MonaVie, and what our products can do for them.'
Current distributors and new customers, alike, can expect to see the new 'goodness' messaging infused into all product- and opportunity-based collateral in the U.S. and Canada, effective immediately.
Related News
-
MonaVie Records 500th Commission Week
South Jordan, Utah - August 01, 2014 -- This week marks a significant milestone for direct selling company MonaVie, who completes its 500th week of paying commissions to its independent distributor sales force. Commissions paid since the company was founded in January 2005 total $1,405,954,677.06.MonaVie Receives Utah Genius Award
Salt Lake City, Utah, April 15, 2014 -- MonaVie received top honors at the 2014 Utah Genius Awards for their innovation in trademark earlier this month at the Little America Hotel. Bateman IP Law Group and KSL presented the award to MonaVie Vice President of Communications Brian Gill.Utah Genius ... Read More...MonaVie Launches 15 Additional European Markets
MonaVie now open in a total of 25 European countries. Salt Lake City, Utah - January 31, 2014 -- MonaVie announces the launch of its EuroConnect program, which brings the MonaVie products and opportunity to an additional 15 countries in Europe, for a total of 25 European countries. The new Eur... Read More...MonaVie and MORE Project Raise 73K During World Day of Giving
Salt Lake City, Utah, December 11, 2013 -- MonaVie and the MORE Project held the first annual World Day of Giving Saturday, November 30, 2013. Donors from 17 countries-Australia, Brazil, Canada, France, Germany, Hong Kong, Israel, Korea, Malaysia, Mexico, New Zealand, Poland, Portugal, Russia, Taiwa... Read More...
