Launched in October 2012, Younique offers beauty and fashion products at home parties and virtual online parties through its team of Presenters. Younique is the first direct sales/party plan company to center its business model on social media.
In addition to hosting home parties and demonstrating products in person, Younique Presenters host virtual online parties and stay connected with their clients through social networking sites. Hostesses of virtual parties are trained in the application of Younique’s products so that they can demonstrate them to party guests on their own. Hostess rewards are based on the party’s total retail sales.
Younique currently offers three product lines – the Moodstruck Eye Collection, Magnetic Nail Polish, and Younique Leggies. Younique’s products are produced with the goal of making presenters and their customers feel beautiful and confident.