USANA Health Sciences Appoints CMO and CPO
"USANA has experienced consistent growth over the years," said Dave Wentz, USANA's chief executive officer. "Each of these executives has played a key role in developing the company's overall direction and ensuring our continued success in uncertain economic times."
With nearly 20 years of experience in operations management, Jim Brown has been with USANA for more than six years, implementing critical improvements to the company's manufacturing and quality control as its vice president of global operations. As CPO, Brown will continue to maintain USANA's outstanding manufacturing reputation and oversee a cornerstone of the company's business: the production of safe, high-quality nutritional products.
Former vice president of marketing, Doug Braun, will now serve as USANA's CMO overseeing the company's marketing, associate recognition, creative services and studio production departments. A veteran of the MLM industry, Braun has led the charge on several key marketing campaigns that have poised USANA for future growth.
As director of compliance for USANA, Dan Whitney was integral to USANA's recent successful entrance into Thailand, France and Belgium. As the company's new vice president of ethics and market expansion, Whitney will leverage his wealth of experience to bring USANA into a growing number of global markets.
Additionally, Kevin Guest, has been named president of the Americas and Europe and will be taking on additional responsibilities to secure greater strategic market share for USANA throughout Europe.
Chief Communications Officer Dan Macuga will now also be responsible for growing USANA in North America by absorbing the company's North American field development department, an element vital to USANA's success.
"We announced these promotions at our quarterly meeting yesterday and they were met with great excitement, along with news that sales are up, earnings have increased and our performance is strong in the North American, Europe and Asia-Pacific regions," said Doug Hekking, USANA's chief financial officer. "We look forward to the next 20 years as we continue to grow and expand."
More USANA news
USANA Q3 Net Sales Fall 4% to $206 Million as Core Customers Slide; Company Trims 2026 Outlook
SALT LAKE CITY, Utah - November 3, 2026 USANA Health Sciences reported third-quarter 2026 net sales of $206 million on November 3, down 4 percent from $214 million a year earlier...
USANA Reports Second Quarter Sales of 223 Million Dollars and Net Loss on Impairment
SALT LAKE CITY, Utah -- August 4, 2026 USANA Health Sciences reported second-quarter 2026 net sales of 223 million dollars, down 5% from 236 million dollars a year earlier. The...
USANA Reports Flat First Quarter Net Sales of 250 Million Dollars
SALT LAKE CITY, Utah -- May 5, 2026 USANA Health Sciences reported fiscal first-quarter 2026 net sales of 250 million dollars, unchanged from the year-earlier quarter, as growth...
USANA Swings to Fourth-Quarter Loss as Active Customers Fall to 387,000
SALT LAKE CITY, Utah -- February 17, 2026 USANA Health Sciences reported fourth-quarter 2025 net sales of 226.2 million dollars, up 6 percent from 213.6 million dollars a year...
USANA Chief Executive Jim Brown Steps Down; Kevin Guest Returns as CEO
SALT LAKE CITY, Utah -- January 8, 2026 USANA Health Sciences said Jim Brown has stepped down as chief executive officer and president and that Kevin Guest, the company's...