CieAura Announces Plans to Go Public
Ken Rasner, the visionary Founder and CEO of CieAura, shared his excitement about this action when he said, 'Entering the public arena will allow the rate of CieAura's success to increase significantly, primarily because it will rapidly facilitate an expanded, more robust global infrastructure. CieAura was founded on the highest level of integrity in the network marketing business model and I can ensure all concerned of our continued commitment to that end. People worldwide love and need the unique products that CieAura markets and these outstanding products will remain congruent as we move forward.'
CieAura made this decision to enter the public arena with part of CieAura's global business based upon research of the past performance of public companies in the network marketing industry such as USANA, NuSkin and Herbalife. Each of these companies has shown remarkable growth over the last ten years. CieAura's participation in a public entity will allow CieAura to raise additional capital which can be used to enhance CieAura's growth in those regions. This additional capital will enable CieAura's accelerated hiring of well qualified employees, creation of international support offices and customization of CieAura's product line for each global region.
Paul Rogers, COO of CieAura, is excited about this new milestone for CieAura. He said, 'Participating in the public arena, with some of the key countries CieAura now serves, will enable CieAura to offer an unprecedented opportunity for our Retailers, customers and vendors which can bring enhanced value to shareholders. CieAura has a very loyal customer and Retailer base which should provide continued growth in global revenues for years to come.' Rogers speaks from experience. He was President of NHT Global, a Network Marketing company, when it rose from a penny stock to become a highly sought after stock traded on NASDAQ.
CieAura CFO, William Wong, with years of operation and finance expertise in the public sector, commented, 'Placing these CieAura markets into a publicly listed company, takes CieAura's business to a whole new level. In terms of accountability, being in the public arena requires openly presenting financials to the public; requires all business dealings to be transparent and requires the highest level of integrity in all that is done. New opportunities will also arise from this. Anyone, including our Retailers from all over the world, will have the chance to participate as owners of the public entity and, as owners, taking a greater stake in the company.'
CieAura intends to announce the new relationship in the second quarter of 2012.
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