Mannatech Names New SVP and Chief Global Marketing Officer
Claire Zevalkink Brings More Than 30 Years of Marketing and New Business
Development Experience
COPPELL, Texas--(Business Wire)--
Mannatech, Incorporated (NASDAQ: MTEX), a global pioneer in the development of
high-quality health, weight and fitness, and skin care solutions based on
nutritional science, announced today that Claire Zevalkink has joined Mannatech
as senior vice president and chief global marketing officer. Ms. Zevalkink has
extensive executive experience in the multi-level marketing industry that
includes marketing, global brand management, brand communications, new business
development and sales training.
Wayne Badovinus, president and CEO of Mannatech, said, "We are excited to have
Claire join our highly experienced senior management team and anticipate that
she will rapidly make an impact based on her extensive experience both
domestically and internationally. She has demonstrated an ability to develop and
implement strategies and processes which could positively affect company sales
and profitability."
Ms. Zevalkink began working in the multi-level marketing industry in 1982. Since
then she has held positions of increasing responsibility and rank while
consistently achieving significant accomplishments. She led a marketing division
through various stages of growth and profitability; developed and directed
marketing strategies; managed a growing international marketing team and created
and implemented a multi-million dollar brand growth plan. Most recently, as
managing partner for Profitable Growth Partners, LLC since June 2006, Claire
developed marketing and brand strategies for a number of growing multi-level
marketing companies and created leadership training programs for client
management teams. In January 2009, as a consultant, Claire took on the role of
acting vice president, field development and training for Mannatech. In June
2009, she began serving as interim chief marketing officer at Mannatech.
"I am continually impressed by Mannatech`s approach to business and our focus on
producing high-quality products based on nutritional science. These assets
coupled with the passion that our Associates have for our business and products
is unmatched," said Claire Zevalkink, senior vice president and chief global
marketing officer for Mannatech. "This is an exciting time to join Mannatech and
in this new role I am really looking forward to approaching the wide range of
opportunities we have at our fingertips."
Mannatech offers a comprehensive approach to wellness that addresses physical
and financial health with cutting-edge, proprietary products based on the
foundation of nutritional science and business opportunities for individuals
around the world who seek purpose, financial freedom and a chance to impact the
lives of others. The company has distinguished itself in the emerging
glyconutrition market through the development of AmbrotoseŽ complex, the
technology for which it holds more than 45 patents in 30 countries.
Glyconutrients are a blend of plant polysaccharides which are believed to
represent a new category of untapped vital nutrients for proper nutrition.
Individuals interested in Mannatech`s products or in exploring our business
opportunity can learn more at https://new.mannatech.com.
About Mannatech
Mannatech, Incorporated develops high-quality health, weight and fitness, and
skin care products that are based on the solid foundation of nutritional science
and development standards. These proprietary products are available through
independent sales Associates around the globe including the United States,
Canada, South Africa, Australia, New Zealand, Denmark, Germany, the United
Kingdom, Japan, Taiwan, Singapore and the Republic of Korea.